G2 Vendor Directory

Adjust vs. Appfigures

A side-by-side comparison based on G2 review data.

MetricAdjust

by adjust.com

Appfigures

by Appfigures

Overall rating4.74.0
Review count80218
Ease of use9.28.4
Ease of setup9.08.6
Quality of support9.37.5
Meets requirements9.18.4
NPS79.54256755.555556
Small Business40.2%83.3%
Mid-Market48.3%11.1%
Enterprise11.5%5.6%
Total page views2,725367
Total LLM citations14,8437,669

Adjust

Adjust is a mobile measurement partner (MMP) used by more than 300,000 apps to accurately measure performance, optimize campaigns, and confidently grow their app businesses. As a comprehensive suite for attribution, analytics, deep linking, fraud prevention, incrementality testing, audience segmentation, ad spend tracking, and AI-driven optimization through our AI Growth Copilot, Adjust gives marketers and developers the clear, reliable data they need to make smarter decisions and maximize ROI.

Pros

  • Ease of Use
  • Customer Support
  • Insights
  • Reporting
  • Analytics
  • Integrations

Appfigures

Appfigures gives app makers the tools they need to understand their business, the competition, and the industry + the tools they need to get ahead. Bu there's more -- everything is simple and intuitive, and there are lots of guides and hands-on training resources available for you to master the craft.

Pros