AdBook vs. MAX by AppLovin
A side-by-side comparison based on G2 review data.
| Metric | AdBook | MAX by AppLovin |
|---|---|---|
| Overall rating | 3.7 | 4.2 |
| Review count | 12 | 21 |
| Ease of use | 8.4 | 8.4 |
| Ease of setup | 8.6 | 8.0 |
| Quality of support | 8.0 | 8.9 |
| Meets requirements | 8.2 | 8.2 |
| NPS | 0 | 42.857143 |
| Small Business | 16.7% | 28.6% |
| Mid-Market | 58.3% | 66.7% |
| Enterprise | 25.0% | 4.8% |
| Total page views | 56 | 298 |
| Total LLM citations | 47 | 4,181 |
AdBook
Quite simply, it is the next evolution of revenue management. Faster, more scalable, and even easier to use, AdBook+ brings sales enablement, yield management and workflow automation together in a single platform: a Revenue Management Platform.
MAX by AppLovin
MAX, our mediation solution, was the first real-time auction platform that enabled all the key market players to bid for a mobile ad impression. Now with an industry-leading selection of bidders and networks and AppLovin's premium demand sources: AppDiscovery and the AppLovin Exchange (ALX), MAX gives publishers the most competitive and diverse set of programmatic auctions for in-app real estate, alongside an additional 360-growth solution for driving incremental revenue growth via UA efforts.