G2 Vendor Directory

AdBook vs. EX.CO

A side-by-side comparison based on G2 review data.

MetricAdBook

by FatTail

EX.CO

by EX.CO

Overall rating3.74.3
Review count1225
Ease of use8.48.6
Ease of setup8.68.3
Quality of support8.08.5
Meets requirements8.28.7
NPS043.478261
Small Business16.7%39.1%
Mid-Market58.3%43.5%
Enterprise25.0%17.4%
Total page views56277
Total LLM citations47334

AdBook

Quite simply, it is the next evolution of revenue management. Faster, more scalable, and even easier to use, AdBook+ brings sales enablement, yield management and workflow automation together in a single platform: a Revenue Management Platform.

Pros

    EX.CO

    EX.CO is the smarter video technology company harnessing the power of machine learning to maximize revenue across every screen—web, mobile apps, CTV, and DOOH. As a trusted partner to leading media organizations worldwide—including Advance Local, Hearst Newspapers, Motorsport Network, The Arena Group, and Ziff Davis—EX.CO sets the standard for video monetization with its online video platform and AI-driven yield engine, built for growth, control, and transparency. Since 2012, EX.CO has been shaping the future of video.

    Pros

    • Customer Support
    • Customer Satisfaction
    • Business Growth
    • Platform Capabilities
    • Ease of Use
    • Team Helpfulness