G2 Vendor Directory

Adapt vs. GTM Studio - Powered by ZoomInfo

A side-by-side comparison based on G2 review data.

MetricAdapt

by Adapt

GTM Studio - Powered by ZoomInfo

by ZoomInfo

Overall rating4.64.5
Review count2,7933,513
Ease of use9.29.0
Ease of setup9.18.8
Quality of support8.89.0
Meets requirements8.89.1
NPS72.50950666.696113
Small Business64.4%12.8%
Mid-Market28.1%63.2%
Enterprise7.4%24.0%
Total page views7721,914
Total LLM citations3,2814,669

Adapt

Adapt.io is your comprehensive lead intelligence platform, offering a suite of powerful tools designed to empower the sales and marketing teams to excel in their efforts. Our platform equips sellers and marketers with the means to generate new leads, personalize engagements, and implement a robust go-to-market strategy. Adapt has an extensive B2B database with over 150 million contacts and 30 million companies, all backed by robust and highly accurate data.

Pros

  • Ease of Use
  • Contact Information
  • Helpful
  • Lead Generation
  • Data Accuracy
  • Accuracy of Information

GTM Studio - Powered by ZoomInfo

Note: GTM Studio is the upgraded version of ZoomInfo Marketing and ZoomInfo Operations. GTM Studio is ZoomInfo's AI-powered go-to-market canvas that unifies signals, systems, and teams in one intelligent workspace so plays fire automatically, moments aren't missed, and reps always know what to do next. Designed for RevOps and marketing teams, GTM Studio eliminates tool sprawl by connecting CRM, marketing, sales, and third-party data into a single live canvas - giving every team a complete, AI-ready view of their market.

Pros

  • Features
  • Lead Generation
  • Ease of Use
  • Data Accuracy
  • Data Quality
  • Intent Data