TrustedForm vs. upcell

TrustedForm, by ActiveProspect, helps document and verify consent for TCPA compliance while offering transparency into the consumer experience, lead origination, and authenticity. TrustedForm assists brands in maintaining records of prior express written consent, empowering your marketing efforts while adhering to regulations like the TCPA. Certify generates a certificate that can serve as evidence to prove how leads were generated. Retain stores these certificates in your ActiveProspect account, making them easily accessible for audits and sharing as needed.

upcell is a unified prospecting and enrichment system that helps RevOps and sales teams create cleaner, more consistent data inside their CRM. It standardizes how records are captured, enriched, and activated across the sales stack—eliminating the manual work and inconsistencies that come from disconnected tools. The process begins with the upcell Chrome Extension, where reps capture a lead directly from LinkedIn in one click. That action exports a shell record—containing basic contact information—into the CRM and engagement tools.