G2 Vendor Directory

Active Trader Pro vs. E*Trade Web Platform

A side-by-side comparison based on G2 review data.

MetricActive Trader Pro

by Fidelity

E*Trade Web Platform

by eTrade

Overall rating4.34.0
Review count1124
Ease of use9.48.2
Ease of setup0.07.7
Quality of support9.28.4
Meets requirements9.48.5
NPS36.36363637.5
Small Business72.7%50.0%
Mid-Market9.1%20.8%
Enterprise18.2%29.2%
Total page views114421
Total LLM citations3711,281

Active Trader Pro

Fully customizable with real-time streaming account, order, and market data updates. Exclusive tools like Real-time Analytics use historical trends to help you make more informed trading decisions. Intuitive trading tools like Strategy Ideas, Option Trade Builder, and Trade Armor streamline trading and help you plan your exit strategy.

Pros

    E*Trade Web Platform

    The original place to invest online, and the heart of the E*TRADE experience. Buy, sell, research, generate ideas,and track the markets, all in one place. Even school yourself on the latest investing trends and techniques.

    Pros