G2 Vendor Directory

ABsmartly vs. VWO Testing

A side-by-side comparison based on G2 review data.

MetricABsmartly

by AB Smartly

VWO Testing

by Wingify

Overall rating4.64.4
Review count14929
Ease of use8.68.6
Ease of setup9.58.8
Quality of support9.79.1
Meets requirements9.48.7
NPS78.57142957.814208
Small Business7.7%25.8%
Mid-Market53.8%56.6%
Enterprise38.5%17.6%
Total page views1241,746
Total LLM citations38218,790

ABsmartly

Unlimited seats, metrics and experiments so you A/B test confidently and scale experimentation. ABsmartly is a leading experimentation platform designed for trustworthy A/B testing on web,email, app environments and more, both server-side, edge and client-side. The platform caters to various testing scenarios, including feature flags, split testing, multi-variant, multi-page, multi-platform, SEO tests, cross-device testing, among others to accelerate product growth.

Pros

  • Collaboration
  • Integrations
  • Ease of Use
  • Filtering Features
  • Development Ease
  • Comprehensive Solutions

VWO Testing

Running an experimentation program is tricky. Whether your goal is to boost website conversion or improve user experience, there’s just so much you need to do to get things right. That’s why thousands of the world's leading enterprise brands like WMG, eBay, Ubisoft, Qualicorp, and others look to VWO for running and scaling their digital experimentation. VWO is the world’s leading web testing and conversion optimization platform that enables growing businesses to optimize their web experience across desktop, mobile, and other devices, to deliver a unique experience.

Pros

  • Ease of Use
  • Customer Support
  • A/B Testing
  • Easy Setup
  • Analytics
  • Testing Efficiency