G2 Vendor Directory

ABsmartly vs. Nosto

A side-by-side comparison based on G2 review data.

MetricABsmartly

by AB Smartly

Nosto

by Nosto Solutions

Overall rating4.64.6
Review count14235
Ease of use8.68.6
Ease of setup9.58.2
Quality of support9.79.5
Meets requirements9.49.1
NPS78.57142970.353982
Small Business7.7%48.5%
Mid-Market53.8%45.1%
Enterprise38.5%6.4%
Total page views124500
Total LLM citations3827,419

ABsmartly

Unlimited seats, metrics and experiments so you A/B test confidently and scale experimentation. ABsmartly is a leading experimentation platform designed for trustworthy A/B testing on web,email, app environments and more, both server-side, edge and client-side. The platform caters to various testing scenarios, including feature flags, split testing, multi-variant, multi-page, multi-platform, SEO tests, cross-device testing, among others to accelerate product growth.

Pros

  • Collaboration
  • Integrations
  • Ease of Use
  • Filtering Features
  • Development Ease
  • Comprehensive Solutions

Nosto

Nosto is the agentic Commerce Experience Platform (CXP) that gives ecommerce leaders intuitively designed tools and AI agents to increase online revenue through end-to-end commerce experience management. With experience.AI™, Nosto’s intelligence engine, brands can enrich and connect customer, product, and content data in real-time. This unified data layer makes it actionable to personalize every step of the customer journey—from high-relevance Site Search to automated Category Merchandising, A/B testing and 1to1 Product Recommendations.

Pros

  • Features
  • Personalization
  • Customer Support
  • Recommendation Systems
  • Recommendations System
  • Ease of Use