ABsmartly vs. AB Tasty

Unlimited seats, metrics and experiments so you A/B test confidently and scale experimentation. ABsmartly is a leading experimentation platform designed for trustworthy A/B testing on web,email, app environments and more, both server-side, edge and client-side. The platform caters to various testing scenarios, including feature flags, split testing, multi-variant, multi-page, multi-platform, SEO tests, cross-device testing, among others to accelerate product growth.

At AB Tasty, we’re your partner for pushing great ideas even further through optimization. We achieve this by empowering brands to build better experiences using personalization, experimentation, recommendations, search and the market’s only emotions-based segmentation solution. Our all-in-one platform offers web and API solutions for a unified approach to creating seamless experiences. We are a trusted partner in optimization and innovation to over 1,100 brands including Kering, McDonald’s, Ulta Beauty, L’Oreal, Disneyland Paris, LVMH, and many others.