G2 Vendor Directory

AB Tasty vs. Instapage

A side-by-side comparison based on G2 review data.

MetricAB Tasty

by Wingify

Instapage

by airSlate

Overall rating4.44.3
Review count424521
Ease of use8.79.2
Ease of setup8.59.2
Quality of support9.48.9
Meets requirements8.78.7
NPS66.10978557.790927
Small Business17.3%64.5%
Mid-Market50.4%27.8%
Enterprise32.3%7.7%
Total page views1,351561
Total LLM citations12,3944,260

AB Tasty

At AB Tasty, we’re your partner for pushing great ideas even further through optimization. We achieve this by empowering brands to build better experiences using personalization, experimentation, recommendations, search and the market’s only emotions-based segmentation solution. Our all-in-one platform offers web and API solutions for a unified approach to creating seamless experiences. We are a trusted partner in optimization and innovation to over 1,100 brands including Kering, McDonald’s, Ulta Beauty, L’Oreal, Disneyland Paris, LVMH, and many others.

Pros

  • Ease of Use
  • Customer Support
  • A/B Testing
  • Helpful
  • Easy Setup
  • Testing Efficiency

Instapage

Instapage is a complete growth marketing platform with the #1-rated builder for PPC, SEO, demand generation, A/B testing, personalization, and email automation. Convert visitors into customers, engage them at every touchpoint, and optimize performance across your entire marketing funnel.

Pros

  • Ease of Use
  • Landing Pages
  • Easy Creation
  • Intuitive
  • Easy Setup
  • User Experience