360 Polaris vs. Brand+ Marketplace (formerly Smaato)
A side-by-side comparison based on G2 review data.
| Metric | 360 Polaris | Brand+ Marketplace (formerly Smaato) |
|---|---|---|
| Overall rating | 4.0 | 4.4 |
| Review count | 10 | 13 |
| Ease of use | 8.2 | 8.0 |
| Ease of setup | 5.7 | 9.3 |
| Quality of support | 8.0 | 9.4 |
| Meets requirements | 8.0 | 8.0 |
| NPS | 10 | 66.666667 |
| Small Business | 10.0% | 30.0% |
| Mid-Market | 50.0% | 60.0% |
| Enterprise | 40.0% | 10.0% |
| Total page views | 32 | 56 |
| Total LLM citations | 5 | 23 |
360 Polaris
360 Polaris is a revolutionary ad monetisation platform for video, web and mobile publishers. A all-in-one solution for content providers that integrates advanced capabilities and offers unparalleled transparency and control, no matter what their sales strategy.
Brand+ Marketplace (formerly Smaato)
Smaato's digital ad tech platform is the only omnichannel ad server and monetization solution with controls to make monetization simple. Publishers can bring their first-party data and manage all inventory in one place. Marketers get access to the highest-quality inventory so they can reach audiences around the world and on any device. Headquartered in San Francisco, Smaato is part of Verve Group, a Media and Games Invest (MGI) company, with additional offices in Hamburg, New York, Beijing, and Singapore. Learn more at www.smaato.com